I am trying to include Emoji in my Push notifications.

When I use a REST API tool such as ARC tool and trigger Push notification to a device, I see the Emoji in my notification. For example:

POST https://www.exacttargetapis.com/push/v1/messageContact/TEMPLATEID/send

{ "devicetokens":["xxxxxxxxxxxx"], "Override": true, "MessageText": "\ud83d\ude08 This Holiday Season, get 30% off all products" }

When I trigger the above using REST tool, I do see the Christmas tree Emoji in my Push notification but when I try to include the same message text in my Outbound API triggered Mobile Push notification, it doesn't work - I just receive the Unicode in my notification.

I even tried implementing it through https://help.salesforce.com/articleView?id=mc_gc_dynamically_add_emoji_to_a_message.htm&type=5 but no luck.

Can anyone help me figuring this out.


  • Have you tried simply cutting and pasting the emoji into the text field as opposed to using the Unicode?
    – Bill Mote
    Oct 15, 2018 at 14:09
  • Thank you @BillMote, I got the same response from SFMC support. They asked me to copy and paste it directly in the message. SFMC supports all the emoji's available here emojipedia.org Oct 16, 2018 at 19:04

1 Answer 1


Copy and paste the emoji directly into the message text entry field.

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