Does Inline If not work for personalisation strings?
I have the following code:
http://www.website.com?utm_source=sfmc&utm_medium=%%=IIF(NOT EMPTY(%%Variable1%%), %%Variable1%%, "")=%%
Does not seem to work, The output comes out as:
http://www.website.com?utm_source=sfmc&utm_medium=%%=IIF(NOT EMPTY(email), email, "")=%%
But my expected output would be:
http://www.website.com?utm_source=sfmc&utm_medium=email
Thanks in advance!