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AMPscript is a proprietary scripting language for Salesforce Marketing Cloud products that you can embed within HTML emails, text emails, landing pages and SMS messages to control the content that is displayed to the individual consumer. It also provides functionality to track impressions and highlight which content areas get the most attention from the viewer.

24 votes
5 answers
17k views

Can AMPScript parse JSON?

Using AMPScript to parse an XML feed. Client is switching to JSON. Is there something similar to BuildrowsetfromXML() for JSON in AMPScript? …
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