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AMPscript is a proprietary scripting language for Salesforce Marketing Cloud products that you can embed within HTML emails, text emails, landing pages and SMS messages to control the content that is displayed to the individual consumer. It also provides functionality to track impressions and highlight which content areas get the most attention from the viewer.
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ClaimRow function within an "If statement" is claiming 1 additional row from a different dat...
I have an email in a journey that is using the ClaimRow AMPscript function to send unique vouchers. …
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IIF AMPscript function in Web Analytics Connector not working as expected
However, I need to create a new triggered email where ReaID cannot be included in the sendable data extension, so I need to use an AMPscript lookup to fetch it from a different data extension. … I also need to edit the WAC tracking string to retrieve the AMPscript value for ReaID when the personalization string %%ReaID%% is empty. This way it will work for all my emails. …