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Adam Spriggs
  • 31.1k
  • 6
  • 44
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Marketing Cloud does have the option to include "User Agent Information" as part of Tracking Extracts. This option will append the following columns to the Open and Click extract data: IpAddress, Country, Region, City, Latitude, Longitude, MetroCode, AreaCode, Browser, EmailClient, OperatingSystem, Device.

  • IpAddress
  • Country
  • Region
  • City
  • Latitude
  • Longitude
  • MetroCode
  • AreaCode
  • Browser
  • EmailClient
  • OperatingSystem
  • Device

I'm not aware of any out-of-the-box tools in Marketing Cloud that leverage this data. But, you can definitely import the tracking data back into marketing cloudMarketing Cloud (or some external system) and build a custom solution which leverages ipIP address.

Marketing Cloud does have the option to include "User Agent Information" as part of Tracking Extracts. This option will append the following columns to the Open and Click extract data: IpAddress, Country, Region, City, Latitude, Longitude, MetroCode, AreaCode, Browser, EmailClient, OperatingSystem, Device.

I'm not aware of any out-of-the-box tools in Marketing Cloud that leverage this data. But, you can definitely import the tracking data back into marketing cloud (or some external system) and build a custom solution which leverages ip address.

Marketing Cloud does have the option to include "User Agent Information" as part of Tracking Extracts. This option will append the following columns to the Open and Click extract data:

  • IpAddress
  • Country
  • Region
  • City
  • Latitude
  • Longitude
  • MetroCode
  • AreaCode
  • Browser
  • EmailClient
  • OperatingSystem
  • Device

I'm not aware of any out-of-the-box tools in Marketing Cloud that leverage this data. But, you can definitely import the tracking data back into Marketing Cloud (or some external system) and build a custom solution which leverages IP address.

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David Devoy
  • 2.6k
  • 12
  • 21

Marketing Cloud does have the option to include "User Agent Information" as part of Tracking Extracts. This option will append the following columns to the Open and Click extract data: IpAddress, Country, Region, City, Latitude, Longitude, MetroCode, AreaCode, Browser, EmailClient, OperatingSystem, Device.

I'm not aware of any out-of-the-box tools in Marketing Cloud that leverage this data. But, you can definitely import the tracking data back into marketing cloud (or some external system) and build a custom solution which leverages ip address.