You can expose the image through a site. You only need to change the instance url by the site home page. Also, you need to establish the article as public. Site Profile Changes: - Set field where image is placed as visible. - Set Read permission to object where image is placed. - Go to "Category Group Visibility Settings" section and set visibility to "All Categories" in the article/s group/s. For example: If you have this site: > https://mysite-developer-edition.cs20.force.com/home And your original image url is: > https://c.cs20.content.force.com/servlet/rtaImage?eid=ka3m0000000XXXX&feoid=00Nm0000000XXXX&refid=0EMm0000000XXXX Your public image would be: > https://mysite-developer-edition.cs20.force.com/home/servlet/rtaImage?eid=ka3m0000000XXXX&feoid=00Nm0000000XXXX&refid=0EMm0000000XXXX This workarround would work with any image in a Rich Text Area.