I've followed ET documentation regarding pulling data from RSS feed to email that can be found here: http://help.exacttarget.com/en/documentation/exacttarget/content/ampscript/how_to_include_an_rss_feed_in_an_email_message_using_ampscript/ I've created simple code: %%[ SET @xmlTemp = ContentAreaByName("my contents\XML\XMLtest") SET @xml = Replace(@xmlTemp, "content:encoded", "contentencoded") SET @titles = BuildRowsetFromXML(@xml,"//item/title",1) ]%% %%=Field(Row(@titles, 1), 'Value')=%% It works fine when it's implemented in landing page but generates error when it's used in email. I tried to wrap output into TreatAsContent() but still nothing