Questions tagged [subscriber-key]

A subscriber key is a text field that contains a value that uniquely identifies a subscriber in your Marketing Cloud account

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Is there a way to only send to someone from Journey Builder if they already exist on All Subscribers?

Sorry, this requires a bit of background. We are looking to setup an abandoned cart email, which will be fired from collect.js tracking code on our website. We currently use Salesforce CRM and ...
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Fail to update Email Address in All Subscribers via Import Activity

We need to update the email address of users in All Subscribers, so we used the following aproach: Populate a DE with the users to update, saving Subscriber Key and new email address. Export the DE ...
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Sending and Retrieving AmpScript Values in Email strings for Microsites

We're using personalization strings in the url for the Unsubscribe links in our emails. The url links to our Preference Center microsite and includes certain values such as Job ID, List ID, MemberID, ...
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Marketing Cloud Connect and Subscriber Key

Hi we have been using MC for a while, but not connected to SFDC. We are currently use email as subscribers key. I understand that tracking info will not come to SFDC if we don't use Contact/Lead ID ...

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