Questions tagged [personalization]

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MKT Personalization Cloud: First catalog object is populated in MC. If there are more than one, the others are ignored

I work on the sitemap for Personalization Cloud , and I noticed an issue. For example for one pageType I configured the catalog with more than one object into the catalog. But what I noticed when I ...
Ionut's user avatar
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Adding Event Handlers in Marketing Cloud Personalisation Component

I am new to personalisation and the web template code makeup. So I am struggling to find a way to register events, especially onclick. When I write it within the client-side code block, nothing ...
Darryl Le Roux's user avatar
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Using Personalization Web Campaigns with Offline Data

What I'm trying to do: We want to personalize a web experience for users based on our funnel data that is updated in our CRM (Microsoft Dynamics). Users that are in different statuses would receive ...
Bralen Jackson's user avatar
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2 answers
82 views

IIF statement giving error

I am super new to using AMPScript and have been watching some videos and browsing this forum and have been putting in the exact same IIF statements but I have been getting this error: The subscriber ...
rnkwill's user avatar
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Getting Invalid data extension reference. While using first name personalization token

I've used email studio to develop emails but have never had to really use AMPScript or personalization tokens. I am trying to create an email that uses a first name token but when trying to send a ...
rnkwill's user avatar
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1 vote
1 answer
112 views

How do you use Salesforce Data Cloud data for personalization in SFMC?

This question is more from an understanding perspective. I am trying to implement omnichannel solutions for a client using Saleforce Data Cloud (SDC) as CDP and SFMC for deployment of messages. The ...
Anay Shrikar's user avatar
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1 answer
124 views

marketing cloud advanced dynamic content email testing: sending all variations to one email address

I need to a send proof of a complex dynamic content email (20 variations) to a stakeholder on a monthly basis. I stumbled across a salesforce video that says I can create a data extension with black ...
user55293's user avatar
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(Interaction Studio) What could be the reason why an anonimous user - even after logging in - is not merged into the existing user?

I am facing an issue with Personalization (former Interaction Studio): my website has a public area and a private one, that users can access after login; in both these 2 pages we have Personalization ...
lisim's user avatar
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119 views

Checking if SalesforceInteractions has been initialized

I'm attempting call to SalesforceInteractions.sendEvent outside of the init function's promise resolution. I would like to be able to check to make sure the object has been initialized before ...
james28x's user avatar
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268 views

MC Personalization: Purchase Event triggers and is shown in Event Stream but LTV remains the same

I am beginning to set up Marketing Cloud Personalization (former Interaction Studio) and now have to fire purchase Events through the Event API. Currently, the detection of Purchase Events works and ...
Marvin Haibl's user avatar
1 vote
1 answer
442 views

Marketing Cloud Personalization Content Zone / Template scope

I've recently started working with Marketing Cloud Personalization, and I'm having some difficulty understanding what best practices would be for certain types of changes. As I understand it - the ...
bruce_campbell_86's user avatar
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1 answer
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Personalization string using Contact Data (not Journey Data) in Journey Builder Email

I have a birthday journey, where the entry source is a DE from Salesforce that is overwritten every day to include only those who have their birthday coming up 6 weeks from that day. The first email ...
Hannakorfin's user avatar
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134 views

Marketing Cloud Personalization: How to apply a campaign to multiple elements with the same class

I'm trying to apply a template/campaign to multiple elements with the same class. The content zone is mapped properly, but the campaign is only being applied to the first instance of the class. I'm ...
Matt A's user avatar
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1 answer
38 views

I'm trying to pull in multiple employees names based on who their manager is in an email in Marketing Cloud and can't figure it out

The manager is the recipient and they may have multiple employees that should be in the list below. I want to lookup manager email and then have the employee first and last name populate in ...
Sue's user avatar
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-2 votes
2 answers
184 views

Interaction Studio Web pop without sitemap

is it possible to create a web campaign (exit intent) without the sitemap configuration. I know that, to have a web campaign on the website, we need to define a content zone and this can be done via ...
Abhishek's user avatar
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