0

Is there a way through either AMPScript or SSJS to manipulate custom content inside the email sends through the Marketing Cloud? For example, say I want to add information for 'List-Unsubscribe' into the header to allow for an automated unsubscribe process, would I be able to do this using server side code on the email?

Everything I have seen referenced in the SSJS and AMPScript functions does not seem to mention any capability of this, but thought I could ask as maybe I am missing something.

If I cannot add through scripting, what would be the best way to approach having this added in?

  • What do you mean by automated unsubscribe process? AMPScript and SSJS are evaluated at send time or at each view on a landing page, once it hits the inbox or the landing page loads, it's set. – Adam Spriggs Aug 3 '15 at 14:07
  • in the email header if you include information for "List-Unsubscribe" then clients will offer an unsubscribe option right alongside the spam button. This helps alleviate potential spam complaints by having them just click unsubscribe instead. - I want to be able to add this info into the header, but cannot find a place to add this in. – Gortonington Aug 3 '15 at 14:30
  • What email clients support this? I've done some work with Google Actions, but nothing that's like List-Unsubscribe. – Adam Spriggs Aug 3 '15 at 14:34
  • According to this blog post, ET/SFMC emails support this already. – Adam Spriggs Aug 3 '15 at 14:41
  • I know gmail has it, windows live and a couple others. I believe potentially all Outlooks may be getting this as well. Here are a couple links with more info: list-unsubscribe.com and another about gmail: marketingland.com/… – Gortonington Aug 3 '15 at 14:41
1

Sorry for the refresh on an old post, but I thought it might be good to provide an answer here - This was an issue that was on Salesforce's end (something to do with the way their permissions were set up on the back end). We went through around 3 months of back and forth with their developers before they realized that the permission set we had SHOULD include this, but did not. I believe we had the Sender Authentication Package with multiple IPs. They updated it and have told me that the permissions are now in place to include the unsub header.

  • 2
    Yeah - thanks I completely forgot to come back to this. I heard basically the same thing from support. They 'magically' made it work when they 'tested' it. – Gortonington May 19 '17 at 13:05

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service, privacy policy and cookie policy

Not the answer you're looking for? Browse other questions tagged or ask your own question.