Sales cloud examination ,you will need to put your consultant hat .The first and foremost thing that you should be aware of is "Typical Sales Cycle".Right from campaigning to opportunity closure you should understand the process and map business process to the salesforce modules .Here are some of the key topics that have been tutoring lot of folks to pass this examination
understanding multicurrency limitations and offerings .Use the below document for reference
2. Lead Management
Understand whats lead scoring ,how leads are captured in salesforce,Lead Assignment rules ,Importance of lead source,lead conversion process
Data model supported by salesforce,key campaign fields,campaign members ,how to calculate ROI from the campaign,campaign management ROI metrics ,measuring parameters like no of opened mails ,click rate
Distinguish person and Business Account ,Define Contact Role,Understand Account Team
Understand Sales Stages ,Importance of Sales Team,Adding Products to Opportunity,understand how to calculate revenue ,understand scheduling like quantity,revenue or both
Differentiate collaborative and customisable forecasting,How product ,revenue schedule affect forecasting ,standard reports available for forecasting,forecast hierarchy,Forecasting and opportunity association
Proper use case to implement territory management ,Decision tree to decide whether Territory management will beneficial for Organisation
This is typically new to salesforce with just year ahead and you can expect some questions
Quote objects provided by salesforce ,keeping quote line items sync with opportunity line items .
10.Data.com and Work.com overview
understand definitions and overview only
11.Salesforce for outlook and Salesforce to Salesforce
Watch youtube videos around same .
12.Chatter as a collaboration tool and how it helps to improve sales collaboration among reps .
13. Differentiate between Content Management and Chatter files .
Explore concepts of library and Content Delivery
14.Sharing rules and how this differs from territory management engine
15.General understanding of Key KPI metrics for a sales manager to draft reports and infer performance of sales reps
16.Concept of Fiscal quarter and forecast reports based on fiscal quarter
Refer help and Training for content on this topics and also try to implement in a demo org to see how practically these work.