Is there any personalization string that brings the name of the journey? I need to automatize the utm_campaign in Parameter Manager but it only allows me to use the Email name. Is there any trick to change it for the journey name instead? Thanks


1 Answer 1


If the journey name is a fixed value for a particular audience, you might consider storing it in a data extension or attribute set that is accessible during email sends. You could then use AMPscript or a lookup to retrieve the journey name from the data extension or attribute set.

  • This seems to go against Lukas's comment. If this is an actual answer (not generated by AI), you need to go into greater detail.
    – Derek F
    Commented Dec 8, 2023 at 13:37

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