This is probably a very silly question, but doing due diligence. We have an SFMC subscriber who insists that she is not receiving some, but not all, of our e-mail communications. SFMC is saying that the e-mails in question were sent. My boss wants to know if there is any scenario under which SFMC would say that an e-mail was sent, but the e-mail was in fact not sent?


  • sent is not delivered, so if its on the _sent dataview SFMC delivered the email to the ESP the ESP could then be holding or trashing the email and not delivering it
    – EazyE
    Jul 1, 2022 at 21:08
  • Open a support case, they can help you investigate. @EazyE if the emails were held by the ESP wouldn’t they appear as a blocked bounce?
    – zuzannamj
    Jul 2, 2022 at 10:25
  • @zuzannamj inbox placement is difficult to measure without additional tools (e.g. Return Path). As emails being marked as spam (and placed in spam folder) don’t result in a block bounce. Jul 2, 2022 at 16:02


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