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What's the best way to initiate a birthday trigger campaign in SFMC, i'm fairly new to this process and i wanted to see what is the best route to take. The email cadence is fairly simple and i want to send an email a few days before or the at the beginning of the month.

Can I set up a simple journey and use a filtered list from an existing DE? or set up through automation studio? Any help would be appreciated thanks!

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