I want to access the addition parameter[utm_campaign] inside an email to supply it to a connected app using an HTML attribute. How can I fetch the attribute?
You will want to use the personalization strings below:
The areas to enter these strings in the application are only available if you have web analytics functionality enabled in your account. To enable web analytics, contact your representative.
%%AdditionalInfo_%%- You can enter this string value in the Send Wizard as part of a Guided Send when the analytic connector is enabled.
%%__AdditionalEmailAttribute1%% %%__AdditionalEmailAttribute2%% %%__AdditionalEmailAttribute3%% %%__AdditionalEmailAttribute4%% %%__AdditionalEmailAttribute5%%