I'm working on a new account (two months old) and don't currently have Person Accounts enabled, but my audience is largely B2C so I can see why having Person Accounts would be a sensible approach.
- I've got Marketing Cloud Connect in place and it syncs across the Contact object from Salesforce
- I have around 350,000 contacts in Salesforce, who I imported, then sent to Marketing Cloud to use for an IP warm-up
- What are the implications for my Marketing Cloud connection (the help page says additional configuration is required but doesn't specify what this is)
- Contact ID is being used as the Subscriber Key in Marketing Cloud - what are the implications for my existing contacts in Salesforce?