I have access only to email studio and i want to suppress hard bounces and unsubscribes. So is there any automated way to do it or do I have to export them manually and then import them into suppression list?

2 Answers 2


Hard bounces and unsubscribes are automatically suppressed as per these documents describing the processes: Bounces - this one has a really good diagram explaining the process of marking a subscriber as Undeliverable, refraining from more emails being sent to that email address:

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Also, unsubscribes is handled automatically, and should a subscriber use e.g. list-unsubscribe header method of opting out, the status on all subscribers list for that subscriber changes to Unsubscribed

If you indeed by writing suppress unsubscribes and hard bounces, mean ignoring them, you will need access to Automation Studio and process the data based on your data views - updating All Subscribers with this automation.

  • thanks, Lukas! But before making it undeliverable I think I send it for two more times and then make the status as undeliverable. I want to supress them after the first time only. I have to do that manually only as i don't have access to automation studio Commented Sep 11, 2019 at 7:19
  • OK, in that case - you can't do it in Email Studio alone, since you will need to maintain a suppression list in Automation Studio. Commented Sep 11, 2019 at 7:36

You won't be able to do it automatically with access to Email Studio only.

To be able to automate it, you would need access to Automation Studio: https://help.salesforce.com/articleView?id=mc_as_automation_studio.htm&type=5

You could then write an SQL query to regularly query the Bounce (https://help.salesforce.com/articleView?id=mc_as_data_view_bounce.htm&type=5) and Unsubscribe (https://help.salesforce.com/articleView?id=mc_as_data_view_unsubscribe.htm&type=5) Data Views and populate subscribers who are present in those tables to your Suppression list.

  • Yes, codeRage I know that my only concern was to make it automated using email studio. and I think I have to do it manually only Commented Sep 11, 2019 at 7:21

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