Can I wrap a text around an image in a free form or html content block in SFMC Content Builder? I would like to have white text (i.e. unsubscribe, preference center, some small general data on thje sender) on a blue-colored image as background. If it is possible, what would be the correct html/css code for that?

  • Text over an image is supported, but ESPs handle this differently. You'll need to account for microsoft office products which do not allow for text over images. Utilizing the <!--IF MSO--> tag will be necessary to utilize a plain blue background color. – Tom Callahan May 16 '19 at 13:51

This question seems more relevant to general HTML email development than anything specific to SFMC. You'll need to use VML in order to ensure the background renders effectively within non-supported clients (looking at you Outlook).

Here's a great site for generating this code. Just add your text within this to accomplish what you need.

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  • I'm sorry, I didn't express myself right. I actually meant can I embedd text into image; that is, write text on an image as a background. Howerver, if the link you provided is relevant to this also, then I guess I know what to do. – nix9247 May 16 '19 at 14:39
  • Yep, that's what the link will provide you with. That's base code for getting a background image to work across clients. All that you need to do is place your content after the final <td> in the generated code (and before the closing tags). You can use tables/text/whatever there to align everything over your background. If this is helpful, please mark my post as answered. Thanks! – Jason Hanshaw May 16 '19 at 14:57

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