I am trying to create a IF statement on a Marketing Cloud email that will display the First Name of the Subscriber if we have one stored in the All Subscriber studio, if they have not been added I was hoping to use "Dear Patient," instead. I am not to familiar with code so I apologize if this is completely off.
Attribute Value for First Name =
Dear Patient would just be a text value
(IF [%%First Name%%] is Null, %%First Name%%, Dear Patient",")