As a webportal we are already using Marketing Cloud heavily for email/sms and push notifications.
We are currently working on the personalization of our portal for registered customers. In the feature we would like to be able to display some content-components for certain users (pop-ups, alerts, content-blocks, etc.)
However, as we love the Journey Builder for building segments, ideally we would find a way to integrate the journey builder with our portal, so we would be able to segment customers based on salesforce data and enter users to certain content-elements that then will displayed in the portal.
We already did some research but haven't found any use case. Is there any third-party integration we could use? If not, any experience in a custom developed solution?