Is it possible to use a dynamic content block created in content builder in a Mobile Connect SMS? For example the SMS content would read "Hi this is a fancy message here is your coupon %%=ContentBlockbyId("67053")=%%. Thanks!".

The dynamic content is based on the same Data Extension as will be used to send the SMS.

  • Did you figure out whether this was possible? Apr 16, 2018 at 4:47
  • Nope, haven't found anything yet.
    – cmccarra
    Feb 25, 2019 at 9:34

1 Answer 1


No. Though you may be able to use Code Snippets for MobileConnect.

These functions support email messages only. For text-only parts of the email, such as From Address, From Name, or Subject Line, reference the code snippet block.

  • You can use the ContentBlockbyId function in a SMS message but need to be sure that you call only Code Snippets with AMPscript and/or text in them. The other content block types utilize HTML which will not render in a SMS message. Aug 2, 2021 at 15:02

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