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We have an enterprise 2.0 SFMC account and multiple Business units. All the business units have the same set of subscribers with same subscriber key.

If I unsubscribe a subscriber for "All Subscribers" List in a particular business unit, will the subscriber receive emails from other business units?

or the unsubscription is applicable to all business units under an Account?

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  • I guess when you create Business Units there is an option to apply the unsubscribe status to all BU when changed in one BU Oct 11, 2017 at 2:52

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Yes, there is an option to unsubscribe the subscribes from All Business Unit level just by selecting an option under Admin > Business Units in Email Studio.

Note: Subscriber Key has to be consistent across the account if needed to unsubscribe from all BU's.

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