In Journey Builder, I know it's possible to update a contact record on a DE linked through Contact Builder but is it possible to then use that updated data in a decision split later on in the Journey? The contact record is being updated on a DE that is not used for the Journey audience on the fire event.
Essentially, I want to split my contacts in three groups A, B, C right when they enter the journey. Then send each group down different paths using decision splits.