My company has recently started using Salesforce Marketing Cloud. We are a team who send marketing emails, and are soon retiring our old email software.
At the moment, the email schedule is kept separately in a Microsoft Access Database, comprising several tables, with a frontend built from scratch with VBA by myself. There are several approval stages in the process, with account managers submitting a request for an email to be sent on a certain day, and the delivery team approving it. They then use the schedule to track their progress with the build, for example, waiting for approved data and artwork.
It became clear shortly after implementation that Marketing Cloud's Calendar could not replicate the functions we have built in our database, such as having a set amount of email slots per day, certain users being able to add more, embargos placed on certain days depending on the audience, etc.
So my question is, is there a way to link our Access Database with Marketing Cloud? I'm thinking for example, once the campaign is on the 'booked' table, to have some sort of trigger button which creates an email in Marketing Cloud, attach it to the correct campaign, use the job number for easy identification etc? Or any alternatives I may not have thought of?
I have limited experience with Marketing Cloud and almost no experience in cross-application/API stuff, so I would appreciate any help!
