For tracking and attribution purposes we need to add tracking parameters for each of our links pointing to any of our websites.
Currently, I am simple doing the following:
%%[ SET @url = "http://www.google.com/" SET @trackingCode = "EMAIL_DEPARTMENT" SET @tracking = concat("?tracking=", @trackingCode) SET @LINK1 = concat(@url,@trackingCode) ]%%
<a href="%%=RedirectTo(@LINK1)=%%">Buy Today</a>
The problem with my current solution is that I have to change the code for each link.
I would like a solution where I can simple do this:
<a href="http://www.google.com">Buy Today</a>
And AMPscript would return this:
Any suggestions would be really appreciated? Thanks