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I'm trying to add custom text (ie. "Dear User," instead of just "Dear ,") for the empty first name attribute while triggering the email.
Can anyone help me to fix this by using AMPscript ??
Getting error after adding this code.
%%[
SET @FirstName = FirstName
IF NOT EMPTY(@FirstName) THEN SET @Salutation = CONCAT(Dear,CONCAT(" ", @Firstname)) ELSE SET @Salutation = "Dear User"
]%%
Super simple.
%%[
SET @FirstName = [First Name]
IF NOT EMPTY(@FirstName) THEN
SET @Salutation = CONCAT("Dear ", @FirstName, ",")
ELSE
SET @Salutation = "User"
ENDIF
]%%
Then in content you just add %%=v(@Salutation)=%%
e.g.
<table><tr><td>Dear %%=v(@Salutation)=%%,</td></tr></table>
set @saluation = concat("Dear ",@FirstName)
Feb 2, 2016 at 15:54
I tend to do it this way:
%%[
var @FirstName
set @FirstName = AttributeValue("First_Name") /* handle null gracefully */
]%%
Dear %%=iif(empty(@FirstName),"User",@FirstName)=%%,
FirstName.
Feb 2, 2016 at 22:41
You have two MAIN OPTIONS when deciding on salutations.
Assuming the first name column on your data extension is called "FIRST_NAME".
OPTION 1. When first name is blank in your data extension, and you want to add a default name so you never get a "Dear ," scenario.
Dear %%[if not empty(FIRST_NAME) then]%%%%FIRST_NAME%%%%[else]%%Client%%[endif]%%,
or
OPTION 2. You want to simply hide the salutation altogether when the first name is blank and simply begin the first paragraph. Note: You will most likely want a line break so you need to add two HTML breaks immediately after the comma.
%%[if not empty(FIRST_NAME) then]%%Dear %%FIRST_NAME%%,%%[endif]%%
While you could create variables and use set commands in an AMPscript block, not sure that approach makes the most sense here. I personally save these two options as HTML code snippets and add them on the fly as needed.
