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Can anyone explain me what exactly the „End Date“ option in wait activity within the Journey Builder does?

There is no official documentation about it.

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There is 3 types of waiting activity:

  1. Wait by duration
  2. Wait until Date
  3. Wait by atribute

Option 1 you use in case when you want to wait a specific period of time (minutes, hours, days, weeks or months).

Option 2 you choose a specific waiting date by filling End Date as End Time fields.

Option 3 you can use a date atribute from you data source to wait a specific period before or after this atribute.

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