We are using the web and mobile analytics for tracking data from the website into marketing cloud via IGO and PI data extension. We are able to track identified users that means when they logged into our website we can track them using below code
function sendUserInfo() {
_etmc.push(["setOrgId", "*******"]);
_etmc.push(["setUserInfo", { "email": uname }]);
}
But the challenging we are facing here is how to track the unregistered users who visited our site.
what we have tried till now:
We created a custom field in IGO_profiles called Cookie ID and we included this field in the setUserinfo function, but it is not tracking any info of cookieID(support confirmed that for now analytics DE's doesn't support custom fields)
can anyone shed some light on this how to capture unregistered or unidentified users
Note: I have gone through the documentation but it's of no use